Guarding Against Scams on Valentine's Day

Blog / Guarding Against Scams on Valentine's Day

Valentine's Day, a celebration of love and affection, is eagerly awaited by many as an opportunity to express their deepest feelings to those they cherish. However, amidst the bouquets of roses, heart-shaped chocolates, and romantic gestures, there lurks a less savory aspect of this Day of love—scams. Each year, as people's hearts open, so do the opportunities for fraudsters to exploit the unwary in their quest for love or the perfect gift. The rise in online dating, social media engagements, and e-commerce transactions around February 14th has unfortunately also seen a corresponding spike in scams tailored to prey on the emotions and trust of individuals. 

How Are Scams Uncovered on Valentine's Day?

Valentine's Day, with its emphasis on love and affection, creates a unique environment ripe for specific types of scams. A Valentine's Day scam can be broadly defined as any fraudulent activity that leverages the themes of love, romance, or gift-giving associated with February 14th to deceive individuals and extract money, personal information, or both. These scams can range from online dating frauds and phishing emails with romantic or gift-related themes to fake e-commerce sites selling Valentine's gifts.

The increase in scam activities around Valentine's Day can be attributed to several factors:

  1. Firstly, the emotional nature of the holiday often means that people are more susceptible to acts of deception, especially those that promise love or affection. 
  2. Secondly, the surge in online shopping for gifts provides a fertile ground for cybercriminals to set up fake websites or sell non-existent products. 
  3. Lastly, the prevalence of online dating and the desire to connect with someone special during this time can lead to lowered defenses, making individuals more vulnerable to romance scams.

Statistics and reports have highlighted the growing concern of Valentine's Day scams. For instance, the Federal Trade Commission (FTC) reported that in a single year, consumers lost $304 million to romance scams, with a notable spike around Valentine's Day. Another report by the Better Business Bureau (BBB) underscores the sophistication and prevalence of these scams, noting that a significant number of individuals have fallen victim to fraudulent activities that started with an online message or an email related to Valentine's Day.

Common Valentine's Day Scams


Valentine's Day, a celebration of love and affection, unfortunately, also becomes a prime time for scammers to exploit those looking for romance or a special gift for their loved ones. Awareness of the most common scams can help individuals protect themselves from becoming victims. Here are several prevalent Valentine's Day scams to watch out for:

Online Dating Scams

With the rise of online dating, scammers often create fake profiles to lure in those seeking love. They build a relationship with their target over time, often expressing strong emotions quickly to create a sense of attachment. Eventually, they make a request for money, citing a medical emergency, travel expenses to visit, or some other urgent need. Warning signs include refusal to meet in person or via video call, professing love too quickly, and requests for money.

Phishing and Malware Scams

Scammers use Valentine 's-themed emails and messages that appear to be from legitimate sources, such as florists or jewelry shops, to trick recipients into clicking on malicious links. These links can lead to phishing websites designed to steal personal and financial information or install malware on the victim's device. Be wary of unsolicited emails or messages that urge immediate action or contain links and attachments.

Social Media Scams

Social media platforms are rife with fake ads and promotions around Valentine's Day, offering too-good-to-be-true deals on gifts, getaways, and dining experiences. Scammers also use direct messages to impersonate someone the victim may know or to pretend to be an interested romantic partner. They often aim to extract personal information or sell counterfeit products. Always verify the legitimacy of offers and the identity of the person you're communicating with.

Gift Card and Shopping Scams

In the lead-up to Valentine's Day, scammers set up fake websites or online marketplaces offering popular gifts like jewelry, electronics, or flowers at significantly reduced prices. These sites may look professional and legitimate but are designed to collect payment information for fraudulent use. Additionally, scammers may ask for payment via gift cards under the guise of a Valentine's gift, which is a red flag for a scam. Always purchase from reputable and known retailers, and be skeptical of payment requests via gift cards.

Catfishing Scams

Catfishing involves scammers creating fake identities on social media or dating websites to forge romantic relationships with unsuspecting individuals. The scammer's goal is often to emotionally manipulate the victim into sending money, gifts, or personal information. Unlike typical online dating scams, catfishers may invest months or even years into building a relationship, making their deceit particularly devastating. Warning signs include reluctance to meet in person or via video calls and their online profiles having very few friends or interactions.

Ransomware Attacks

Around Valentine's Day, ransomware attacks can take a romantic guise. Scammers distribute malware through seemingly harmless Valentine's cards or links to special offers for romantic getaways and gifts. Once clicked, the malware encrypts the victim's files, and the scammer demands a ransom for their release. To avoid falling victim, be cautious of opening emails, attachments, or links from unknown sources, especially those that play on the Valentine's theme.

Love Investments

A sophisticated scam that combines romance and financial fraud, "Love Investments" involves a scammer building a romantic relationship with their target before introducing a lucrative investment opportunity. The scammer convinces their victim to invest money into fake businesses, stocks, or cryptocurrencies, promising high returns as a way to build a future together. Victims may be persuaded to transfer large sums of money, often resulting in significant financial loss. Be skeptical of any investment opportunities presented by someone you've met online and have not met in person.

Protecting Yourself from Valentine's Day Scams

Protecting yourself from scams during this period requires vigilance, skepticism, and a proactive approach to security. Here are essential tips to help you safeguard your heart and your wallet from Valentine's Day scams:

Verify Everything

  • Double-Check Identities: Before getting emotionally or financially involved with someone you met online, use video calls and other methods to verify their identity.
  • Research Retailers and Offers: Before making a purchase from an unfamiliar website, read reviews, check for secure payment options (look for HTTPS in the URL), and verify contact details on the site.

Keep Personal Information Private

  • Be Cautious with Personal Details: Be cautious with the amount of personal details you disclose on the internet, particularly on social media platforms and online dating services. Fraudsters might exploit this information for manipulation or theft.
  • Secure Your Accounts: Ensure that each of your accounts is secured with a robust and distinct password, and whenever feasible, activate two-factor authentication to provide an additional level of protection.

Recognize Red Flags

  • Question Requests for Money or Gifts: It's a major red flag if someone you've never met in person asks for money, gift cards, or expensive gifts.
  • Spot Suspicious Links and Attachments: Be wary of engaging with links or downloading attachments from sources you don't recognize, especially when they're disguised with Valentine's Day motifs to attract attention.

Use Secure Payment Methods

  • Avoid Gift Cards for Payments: Legitimate businesses will not ask for payment via gift cards. This is a common tactic used by scammers.
  • Opt for Credit Cards: When making online purchases, use credit cards when possible due to their fraud protection measures.

What to Do If You've Been Scammed

Realizing you've been scammed can be overwhelming, but taking immediate action is crucial for damage control and potentially recovering your losses. 

Step 1: Document and Collect Evidence

  • Save all emails, messages, and transaction details related to the scam.
  • Capture any relevant online profiles, websites, or postings before they're deleted.

Step 2: Report the Scam

  • Inform your bank or credit card provider about the fraud to secure your accounts and discuss any possible recovery of funds.
  • Though recovery through law enforcement may vary, having an official report is important.
  • Report the scam to bodies like the FTC in the U.S. and any platform where the scam occurred.

Step 3: Secure Your Identity and Finances

  • Watch for unusual activity on your credit report, and consider setting up a fraud alert.
  • Change your passwords, especially if they were shared with the scammer.

Taking these steps won't undo the scam, but they can help you regain control and prevent further damage.


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