Landing Page of the Week #1 – Matrix Ressurections

Last updated: June 29, 2022 Written by: Kasia Hajok
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    This week, we present to you the interactive landing page advertising the movie we’re all waiting for: Matrix 4. The visitors get redirected to the landing page from the famous whatisthematrix.com domain, the same one that was launched back in 1999. A pretty cool example of re-using an old domain name, huh?

    Source: https://www.matrixresurrections.net

    Let’s check if it dodged the bullets:

    • The design is minimalistic and pure like the Matrix code
    • Two pills are not so obvious Calls To Action, but true fans will know which one to click
    • And indeed, they knew, as more than 180k unique teaser trailers were played
    • Personalized video showing the exact current time is super-immersive and engaging, love it!
    • The mobile view is very well designed and functional, though it might not run great on the famous Nokia 8110

    Check out this landing page by yourself – FOLLOW THE WHITE RABBIT

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