Landing Page of the Week #21 – Are Long Landing Pages Still Rad? 📜 🤔

Lesson descriptions. There’s just enough information provided to evoke curiosity and keep you scrolling for more detailed information.

Lots of student testimonials. Genuine reviews with the photos of participants build trust and leave you wondering what might your profit from this course be.

No image in the opening section. The page’s opening section reminds me of an academic website presenting some complicated research papers. Not really motivating to keep reading.

Counter-intuitive CTA button placement. There is no CTA button directly under the timer sections. Usually, this is where such a button is placed, so visitors may be a bit confused. Truth be told, this site could use more CTA buttons, given its length.

A bit too much about the creators, a bit too little about the visitors. The opening sections look like the “About us” website section. Why might it be a problem? Because it tells what the company does instead of addressing what the visitors may achieve.